JANE GOODWIN-BELL

copywriter

JANE GOODWIN-BELL

copywriter

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Earth Day

On Earth Day, 2018, Lyft went carbon-neutral. On Earth Day, 2019, Lyft wanted to go one better.

That means butt-math: A person has one butt, a bike has one seat.

So on this one day, put your one butt on one seat, and roll carbon-free.

Times Square takeover

Social video

Social video

These were too fun not to include

These were too fun not to include

All Exactly What You Unexpected Something's Missing Two is Too Few The Rules of We Earth Day Warm 'n' Fuzzy The Knowing Yep OOH Produce with Body Issues Back to School

Exactly What You Unexpected Something's Missing Two is Too Few The Rules of We Earth Day Warm 'n' Fuzzy The Knowing Yep OOH Produce with Body Issues Back to School